The Business Solution to Poverty: Designing Products and Services for Three Billion New Customers by Paul Polak, Mal Warwick

The Business Solution to Poverty: Designing Products and Services for Three Billion New Customers

Paul Polak, Mal Warwick

Audiobook edition missing duration info Add in missing duration information • audio • 2013

4 editions

nonfiction business economics informative medium-paced
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The nearly three billion people living on two dollars a day are not just the world's greatest challenge--they represent an extraordinary market opportunity. The key is what Paul Polak and Mal Warwick call Zero-Based Design: starting from scratch t...

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