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360 pages • first pub 2000 (view editions)
ISBN/UID: 9780750654326
Format: Paperback
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
Advertising and marketing professionals in the leisure industries and undergraduates on marketing-related modules in tourism, leisure and hospitality courses will find this an invaluable text. Since the case studies are drawn from an internationa...
Community Reviews
Content Warnings
360 pages • first pub 2000 (view editions)
ISBN/UID: 9780750654326
Format: Paperback
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
Advertising and marketing professionals in the leisure industries and undergraduates on marketing-related modules in tourism, leisure and hospitality courses will find this an invaluable text. Since the case studies are drawn from an internationa...
Community Reviews
Content Warnings