Behavioral Economics and Public Health by Ichiro Kawachi, Christina A. Roberto

Behavioral Economics and Public Health

Ichiro Kawachi, Christina A. Roberto

367 pages first pub 2015 (view editions)

nonfiction informative slow-paced
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Behavioral economics has potential to offer novel solutions to some of today's most pressing public health problems: How do we persuade people to eat healthy and lose weight? How can health professionals communicate health risks in a way that is h...

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