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Book Information
592 pages • paperback • first pub 2003 • 3 editions
ISBN/UID: 9780357129463
Format: Paperback
Language: English
Publisher: Cengage Learning
Edition Pub Date: 05 Mar 2021
Description
Foundations of Marketing offers a concise, straightforward approach to basic marketing concepts and strategies, while providing instructors with the flexibility to integrate supplemental resources or activities into their courses. Providing compre...
Community Reviews
Content Warnings
592 pages • paperback • 2003
ISBN/UID: 9780357129463
Format: Paperback
Language: English
Publisher: Cengage Learning
Edition Pub Date: 05 Mar 2021
Description
Foundations of Marketing offers a concise, straightforward approach to basic marketing concepts and strategies, while providing instructors with the flexibility to integrate supplemental resources or activities into their courses. Providing compre...
Community Reviews
Content Warnings