You need to sign in or sign up before continuing.
Take a photo of a barcode or cover
Read With Others
Book Information
8h 11m • audio • first pub 2021 • 3 editions user-added
ISBN/UID: None
Format: Audio
Language: English
Publisher: Random House Audio
Edition Pub Date: 29 Jun 2021
Description
Psychologists, economists, advertising and marketing mavens--for decades, they failed to register the power of narrative. Most scientists considered stories frivolous. Economists were knee-deep in theory. Marketers wanted to cut to the sales pitch...
Community Reviews
Content Warnings
Audiobook edition 8h 11m • audio • 2021
ISBN/UID: None
Format: Audio
Language: English
Publisher: Random House Audio
Edition Pub Date: 29 Jun 2021
user-added
Description
Psychologists, economists, advertising and marketing mavens--for decades, they failed to register the power of narrative. Most scientists considered stories frivolous. Economists were knee-deep in theory. Marketers wanted to cut to the sales pitch...
Community Reviews
Content Warnings