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Book Information
272 pages • paperback • first pub 2014 • 7 editions
ISBN/UID: 9781591848004
Format: Paperback
Language: English
Publisher: Portfolio
Edition Pub Date: 15 Mar 2016
Description
In the annals of consumer crazes, nothing compares to Beanie Babies. With no advertising or big-box distribution, creator Ty Warner - an eccentric college dropout - become a billionaire in just three years. And it was all thanks to collectors. The...
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272 pages • paperback • 2014
ISBN/UID: 9781591848004
Format: Paperback
Language: English
Publisher: Portfolio
Edition Pub Date: 15 Mar 2016
Description
In the annals of consumer crazes, nothing compares to Beanie Babies. With no advertising or big-box distribution, creator Ty Warner - an eccentric college dropout - become a billionaire in just three years. And it was all thanks to collectors. The...