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116 pages • missing pub info (view editions)
ISBN/UID: 9780789000392
Format: Hardcover
Language: English
Publisher: Routledge
Edition Pub Date: 09 June 1997
Description
Since the sudden opening of the markets in Central and Eastern Europe (CEE) in 1989, there has been a growing need to investigate the fundamental changes occurring in the countries'marketing environment, the lucrative market opportunities created ...
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116 pages • missing pub info (view editions)
ISBN/UID: 9780789000392
Format: Hardcover
Language: English
Publisher: Routledge
Edition Pub Date: 09 June 1997
Description
Since the sudden opening of the markets in Central and Eastern Europe (CEE) in 1989, there has been a growing need to investigate the fundamental changes occurring in the countries'marketing environment, the lucrative market opportunities created ...