Marketing Management in Practice by John Williams, Tony Curtis

CIM Coursebook

Marketing Management in Practice

John Williams, Tony Curtis

306 pages paperback

2 editions

nonfiction business informative medium-paced
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'Butterworth-Heinemann's CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexities of marketing. The discussion and practical ...

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