Marketing Management in Practice by John Williams, Tony Curtis

CIM Coursebook

Marketing Management in Practice

John Williams, Tony Curtis

377 pages paperback

2 editions

nonfiction business informative medium-paced
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Covering the Marketing Management in Practice module, this book guides you through the 2005-2006 syllabus. It contains a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your und...

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