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272 pages • first pub 2010 (view editions)
ISBN/UID: 9781118176283
Format: Paperback
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
If you're ready to stop marketing and start engaging, then welcome to UnMarketing. The landscape of business-customer relationships is changing, and UnMarketing gives you innovative ways out of the old "Push and Pray" rut. Instead, draw the right ...
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272 pages • first pub 2010 (view editions)
ISBN/UID: 9781118176283
Format: Paperback
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
If you're ready to stop marketing and start engaging, then welcome to UnMarketing. The landscape of business-customer relationships is changing, and UnMarketing gives you innovative ways out of the old "Push and Pray" rut. Instead, draw the right ...