Hey Whipple, Squeeze This: The Classic Guide to Creating Great Advertising by Luke Sullivan

Hey Whipple, Squeeze This: The Classic Guide to Creating Great Advertising

Luke Sullivan

352 pages paperback 1998

4 editions

user-added

nonfiction business design informative inspiring medium-paced
More Options

Read With Others

Book Information

Powered by AI (Beta)
Loading...

Description

The sixth edition of Hey Whipple, Squeeze This offers a new take on the rapidly evolving industry of creative advertising. Creativity—while critical—is no longer enough to succeed. Updating all the classic creativity training from the first five e...

Show More

Community Reviews

Loading...

Content Warnings

Loading...