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Content Strategy for the Web, Adobe Reader by Kristina Halvorson
Content Strategy for the Web, Adobe Reader
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Kristina Halvorson

Content Strategy for the Web, Adobe Reader

Kristina Halvorson

191 pages • digital • 2012

5 editions

nonfiction business design informative slow-paced
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Description

If your website content is out of date, off-brand, and out of control, you're missing a huge opportunity to engage, convert, and retain customers online. Redesigning your home page won't help. Investing in a new content management system won't fix...

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