Design for Impact: Your Guide to Designing Effective Product Experiments by Erin Weigel

Design for Impact: Your Guide to Designing Effective Product Experiments

Erin Weigel

304 pages digital 2024

3 editions

nonfiction business design science
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Design for Impact is a down-to-earth A/B testing guide. It features the Conversion Design process to operationalize effective experimentation in your company. In it, Erin Weigel gives you practical tips and tools to design better experiments at sc...

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