Managing Content Marketing by Robert Rose
Managing Content Marketing

Robert Rose

Managing Content Marketing

Robert Rose

183 pages digital 2011

3 editions

nonfiction business informative medium-paced
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Let's face it...content marketing is all the rage. Brands around the world are spending (on average) over 25% of their total marketing budget on content marketing.What's been missing...until now...is the book that tells marketers exactly how to pu...

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