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256 pages • first pub 2006 (view editions)
ISBN/UID: 9781905736027
Format: Paperback
Language: English
Publisher: Cyan Books
Edition Pub Date: 23 October 2006
Description
There is, however, a downside. Most of the stuff you can buy is, as Gerald Ratner once famously said, "complete crap". In their attempt to feed consumers fast, companies have replaced innovation and fresh ideas with brand extensions, franchises an...
Community Reviews
Content Warnings
256 pages • first pub 2006 (view editions)
ISBN/UID: 9781905736027
Format: Paperback
Language: English
Publisher: Cyan Books
Edition Pub Date: 23 October 2006
Description
There is, however, a downside. Most of the stuff you can buy is, as Gerald Ratner once famously said, "complete crap". In their attempt to feed consumers fast, companies have replaced innovation and fresh ideas with brand extensions, franchises an...
Community Reviews
Content Warnings