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336 pages • missing pub info (view editions)
ISBN/UID: 9780471551935
Format: Paperback
Language: English
Publisher: Wiley
Edition Pub Date: 03 April 1992
Description
Builds on what you already know about communications as a basis for becoming an expert in getting messages out to your own marketplace. In-depth coverage explains how to create, manage and produce cost effective advertising, publicity, brochures, ...
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336 pages • missing pub info (view editions)
ISBN/UID: 9780471551935
Format: Paperback
Language: English
Publisher: Wiley
Edition Pub Date: 03 April 1992
Description
Builds on what you already know about communications as a basis for becoming an expert in getting messages out to your own marketplace. In-depth coverage explains how to create, manage and produce cost effective advertising, publicity, brochures, ...