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274 pages • missing pub info (view editions)
ISBN/UID: 9781405158213
Format: Paperback
Language: English
Publisher: Wiley-Blackwell
Edition Pub Date: 14 January 2008
Description
Designed to help students become more successful persuaders, Persuasive Messages offers practical advice on refining purpose, understanding audience, and designing a persuasive message. This textbook combines theory and practice, adopting a cognit...
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Content Warnings
274 pages • missing pub info (view editions)
ISBN/UID: 9781405158213
Format: Paperback
Language: English
Publisher: Wiley-Blackwell
Edition Pub Date: 14 January 2008
Description
Designed to help students become more successful persuaders, Persuasive Messages offers practical advice on refining purpose, understanding audience, and designing a persuasive message. This textbook combines theory and practice, adopting a cognit...
Community Reviews
Content Warnings