Copywriting Third Edition: Successful Writing for Design, Advertising and Marketing by Mark Shaw

Copywriting Third Edition: Successful Writing for Design, Advertising and Marketing

Mark Shaw

240 pages 2009

3 editions

nonfiction business design informative slow-paced
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Description

Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. This revised edition teaches the art of writing great copy for digital media, branding, advertisin...

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