You need to sign in or sign up before continuing.

Monetizing Innovation: How Smart Companies Design the Product Around the Price by Madhavan Ramanujam, Georg Tacke

Monetizing Innovation: How Smart Companies Design the Product Around the Price

Madhavan Ramanujam, Georg Tacke

256 pages 2016

5 editions

nonfiction business informative slow-paced
More Options

Read With Others

Book Information

Powered by AI (Beta)
Loading...

Description

Surprising rules for successful monetization Innovation is the most important driver of growth. Today, more than ever, companies need to innovate to survive. But successful innovation—measured in dollars and cents—is a very hard target to hit.  ...

Show More

Community Reviews

Loading...

Content Warnings

Loading...