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424 pages • missing pub info (view editions)
ISBN/UID: 9780415726351
Format: Hardcover
Language: English
Publisher: Routledge
Edition Pub Date: Not specified
Description
Tourism Marketing: in the Age of the Consumer is a comprehensive and integrated textbook that uniquely considers tourism marketing from the customer perspective in the era of e-marketing and ethical tourism to reflect the way Tourism Marketing has...
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424 pages • missing pub info (view editions)
ISBN/UID: 9780415726351
Format: Hardcover
Language: English
Publisher: Routledge
Edition Pub Date: Not specified
Description
Tourism Marketing: in the Age of the Consumer is a comprehensive and integrated textbook that uniquely considers tourism marketing from the customer perspective in the era of e-marketing and ethical tourism to reflect the way Tourism Marketing has...