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Do the Right Thing: PR Tips for a Skeptical Public by James Hoggan, Richard Littlemore

Do the Right Thing: PR Tips for a Skeptical Public

James Hoggan, Richard Littlemore

182 pages missing pub info (view editions)

nonfiction business economics informative medium-paced
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Description

In the age of cynicism, this is a refreshing book of PR tips, tactics and strategies for earning customer trust, employee loyalty, and goodwill among all those who are important to your business. In the current climate of mistrust people are not j...

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