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256 pages • first pub 1997 (view editions)
ISBN/UID: 9780471174691
Format: Hardcover
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
Under the Radar offers advertising and marketing professionals a deeply probing and instructive look at the nature of advertising and marketing in an age of information overload. Kirshenbaum and Bond provide a cogent analysis of how the world has ...
Community Reviews
Content Warnings
256 pages • first pub 1997 (view editions)
ISBN/UID: 9780471174691
Format: Hardcover
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
Under the Radar offers advertising and marketing professionals a deeply probing and instructive look at the nature of advertising and marketing in an age of information overload. Kirshenbaum and Bond provide a cogent analysis of how the world has ...
Community Reviews
Content Warnings