Užkrečiama: Kodėl daiktai ar idėjos tampa populiarūs by Jonah Berger

Užkrečiama: Kodėl daiktai ar idėjos tampa populiarūs

Jonah Berger with Nida Norkūnienė (Translator)

missing page info Add in missing page information hardcover 2013

24 editions

nonfiction business psychology informative lighthearted fast-paced
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The New York Times bestseller that explains why certain products and ideas become popular. What makes things popular? If you said advertising, think again. People don’t listen to advertisements, they listen to their peers. But why do people talk a...

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