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128 pages • first pub 1998 (view editions)
ISBN/UID: 9780713481051
Format: Hardcover
Language: English
Publisher: B.T. Batsford
Edition Pub Date: 01 September 1998
Description
This study looks at how humour has been used as a marketing tool and explores the work of photographers and art directors to reveal how advertising not only sells the product, but enters into our culture and the language of everyday life. It exami...
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Content Warnings
128 pages • first pub 1998 (view editions)
ISBN/UID: 9780713481051
Format: Hardcover
Language: English
Publisher: B.T. Batsford
Edition Pub Date: 01 September 1998
Description
This study looks at how humour has been used as a marketing tool and explores the work of photographers and art directors to reveal how advertising not only sells the product, but enters into our culture and the language of everyday life. It exami...
Community Reviews
Content Warnings