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240 pages • missing pub info (view editions)
ISBN/UID: 9781637741924
Format: Not specified
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
Our service economy is dominated by outmoded marketing models from the world of products. The Invisible Promise reveals the critical differences between service and product marketing and outlines a service-centric strategy for planning your busine...
Community Reviews
Content Warnings
240 pages • missing pub info (view editions)
ISBN/UID: 9781637741924
Format: Not specified
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
Our service economy is dominated by outmoded marketing models from the world of products. The Invisible Promise reveals the critical differences between service and product marketing and outlines a service-centric strategy for planning your busine...
Community Reviews
Content Warnings