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Sex in Advertising: Perspectives on the Erotic Appeal by

Routledge Communication

Sex in Advertising: Perspectives on the Erotic Appeal

312 pages paperback

1 edition

nonfiction business economics psychology science
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Sex in Advertising: Perspectives on the Erotic Appeal is the first book to thoroughly tackle important issues about sex in advertising. What is it? Does it work? How does it affect individuals and society? Well-respected scholars and popular write...

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