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Book Information
312 pages • paperback • 1 edition
ISBN/UID: 9780805841183
Format: Paperback
Language: English
Publisher: Routledge
Edition Pub Date: 03 Dec 2002
Description
Sex in Advertising: Perspectives on the Erotic Appeal is the first book to thoroughly tackle important issues about sex in advertising. What is it? Does it work? How does it affect individuals and society? Well-respected scholars and popular write...
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312 pages • paperback
ISBN/UID: 9780805841183
Format: Paperback
Language: English
Publisher: Routledge
Edition Pub Date: 03 Dec 2002
Description
Sex in Advertising: Perspectives on the Erotic Appeal is the first book to thoroughly tackle important issues about sex in advertising. What is it? Does it work? How does it affect individuals and society? Well-respected scholars and popular write...