The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results by Matthew Dixon, Brent Adamson, Pat Spenner, Nick Toman

The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results

Matthew Dixon, Brent Adamson, Pat Spenner, Nick Toman

266 pages 2015

4 editions

nonfiction business informative medium-paced
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The long-awaited sequel to the bestselling sales classic The Challenger Sale 'A handbook of practices that will help you get into your customers' heads, deliver good value, and win the sale' DANIEL H. PINK, author of To Sell is Human and DriveFou...

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