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Book Information
199 pages • hardcover • 3 editions
ISBN/UID: 9780230247819
Format: Hardcover
Language: English
Publisher: Palgrave MacMillan
Edition Pub Date: 12 Oct 2010
Description
Customer Experience is now the key differentiator as consumers and businesses alike decide among competing brands. The authors explore growing trends in Experience Psychology, Social Media and Neuroscience and their impact on Customer Experience t...
Community Reviews
Content Warnings
199 pages • hardcover
ISBN/UID: 9780230247819
Format: Hardcover
Language: English
Publisher: Palgrave MacMillan
Edition Pub Date: 12 Oct 2010
Description
Customer Experience is now the key differentiator as consumers and businesses alike decide among competing brands. The authors explore growing trends in Experience Psychology, Social Media and Neuroscience and their impact on Customer Experience t...
Community Reviews
Content Warnings