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Book Information
414 pages • paperback • 1 edition
ISBN/UID: 9780749442989
Format: Paperback
Language: English
Publisher: Kogan Page
Edition Pub Date: 10 Jan 2004
Description
This is a brand new edition that focuses on the practical issues faced by today's marketing professionals. It is truly about turning strategy into action and provides answers to key marketing issues:
Community Reviews
Content Warnings
414 pages • paperback
ISBN/UID: 9780749442989
Format: Paperback
Language: English
Publisher: Kogan Page
Edition Pub Date: 10 Jan 2004
Description
This is a brand new edition that focuses on the practical issues faced by today's marketing professionals. It is truly about turning strategy into action and provides answers to key marketing issues:
Community Reviews
Content Warnings