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Anita Elberse
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Book Information
307 pages • first pub 2013 • 7 editions
ISBN/UID: 9780571309221
Format: Not specified
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
What is behind the phenomenal success of entertainment businesses such as Warner Bros., Marvel Enterprises and Manchester United - along with such stars as Jay-Z and Lady Gaga? Which strategies give leaders in film, television, music, publishing, ...
Community Reviews
Content Warnings
—
Anita Elberse
307 pages • 2013
ISBN/UID: 9780571309221
Format: Not specified
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
What is behind the phenomenal success of entertainment businesses such as Warner Bros., Marvel Enterprises and Manchester United - along with such stars as Jay-Z and Lady Gaga? Which strategies give leaders in film, television, music, publishing, ...
Community Reviews
Content Warnings