Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement by Julie Atherton

Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement

Julie Atherton

272 pages • 2019

2 editions

nonfiction business reference informative slow-paced
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Social Media Strategy provides a simple, structured way to create integrated customer engagement and social media campaigns that work. Organizations often talk of digital planning but struggle to know which channels to invest in, how to integrat...

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