The Ultimate Guide to Sports Marketing by Stedman Graham, Joe Jeff Goldblatt, Lisa Delpy Neirotti

The Ultimate Guide to Sports Marketing

Stedman Graham, Joe Jeff Goldblatt, Lisa Delpy Neirotti

315 pages missing pub info (view editions)

nonfiction business economics sports medium-paced
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Sports marketing is heralded as one of the most prestigious, exciting, and popular fields in contemporary marketing. The number of related programs in colleges and universities has exploded, and companies tied with sports marketing handle thousand...

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