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315 pages • missing pub info (view editions)
ISBN/UID: 9780071361248
Format: Hardcover
Language: English
Publisher: McGraw-Hill Education
Edition Pub Date: 11 April 2001
Description
Sports marketing is heralded as one of the most prestigious, exciting, and popular fields in contemporary marketing. The number of related programs in colleges and universities has exploded, and companies tied with sports marketing handle thousand...
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315 pages • missing pub info (view editions)
ISBN/UID: 9780071361248
Format: Hardcover
Language: English
Publisher: McGraw-Hill Education
Edition Pub Date: 11 April 2001
Description
Sports marketing is heralded as one of the most prestigious, exciting, and popular fields in contemporary marketing. The number of related programs in colleges and universities has exploded, and companies tied with sports marketing handle thousand...